Animoca Brands is working with Lympo and Play Magnus Group to launch Anichess on web3. Through this initiative, these collaborators will onboard chess players and blockchain game enthusiasts. This initiative will use the “play and win” mechanism. However, the focus will be on the gaming experience.
Play Magnus, alongside its founder and world chess champion – Magnus Carlsen, will lead the project. The company will identify the key parameters that define premium game content. This includes learning, playing, competing, training and watching. As an expert in this field, he will bring a wealth of experience. It is expected that he will be able to help introduce this initiative to the 60,000+ monthly users of his platform.
Lympo, on the other hand, will translate Carlsen Magnus’ thoughts into technology. Much is expected of GameFi and Sports NFT. It will focus on developing and launching the game Anichess on a blockchain. In addition to Carlsen, the publishers will work with chess masters like Jan-Krzysztof Duda, Liem Le and 30 others. At the same time, Animoca will provide the resources and guidance needed to successfully launch Anichess. As the parent company, it will channel its support through its subsidiary.
About Play Magnus Group
Play Magnus Group is a global leader in the chess industry. It is focused on providing premium digital experiences for millions of chess players and students. The company offers online learning and entertainment services through its market-leading brands. These include chess24, Chessable, iChess, New In Chess, Everyman Chess, Silver Knights, Aimchess, the Play Magnus suite of applications and the Meltwater Champions Chess Tour. The group’s mission is to develop the game of chess to make the world a brighter place by encouraging more people to play, watch, study and earn a living from chess.
About Lympo
Lympo is a subsidiary of Animoca Brands, which focuses on creating an ecosystem of GameFi products based on officially licensed athlete non-fungible tokens (NFT). The company’s products include NFT coining and staking platforms and upcoming sports-themed games based on basketball and chess management. In addition to NFTs, Lympo operates $SPORThe primary token in the Lympo ecosystem. Lympo owns the intellectual property rights to more than 50 world-class athletes, including five-time reigning World Chess Champion Magnus Carlsen, considered one of the greatest chess players of all time.
About the Animoca brand
Animoca is a leader in digital entertainment, blockchain and gamification. Its vision is to drive digital property rights via NFT and gamification to help build the open metaverse. The brand develops and publishes a broad portfolio of blockchain gamification products. Some of these include: REVV and Sandbox. It has also invested in NFT-related companies and decentralized projects. This is its way of contributing to building the open metaverse.
